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Dear Partners

Welcome to the joint Microsoft/WIS site for Microsoft ISVs selling into SAP accounts. In FY08 we are offering two co-funded lead generation programs through WIS—namely the White Paper Push program and the Webinar program. Last year, we ran pilots for both programs and were very impressed with the outcome in terms of the number of leads generated. I strongly encourage you to take advantage of these unique programs in FY08. The programs are designed to run in combination, but can be leveraged individually as well. I would also recommend that you consider Microsoft's telesales program EDGE to follow up on leads generated. Read more about EDGE here and please revert to me if you are interested pursuing the program

Lastly, a reminder to sign up for our Partner Alert by clicking the icon on this page. Subscribers are kept up to date on news, events and opportunities from Microsoft relevant to the SAP space.

Please provide input and/or feedback directly to me via e-mail.

Best regards,

Stig Panduro,
stigp@microsoft.com
Sr. Marketing Manager, Microsoft

“Microsoft is a registered trademark of Microsoft Corporation.”

Opportunities for Microsoft ISV Partners to Generate Leads

Wellesley Information Services (WIS), publisher of SAP Insider, welcomes you to our resource center for our new marketing pilot program with Microsoft ISV Partners with solutions that support the SAP eco-system.

As the leading publisher of magazines, journals, books and education events for more than 200,000 SAP professionals worldwide, it is our pleasure to help you reach potential new customers through some of our most popular lead generation programs.

Qualifying Microsoft ISV partners can receive dollar-for-dollar matching funds to reach out to SAP customers, reducing your lead acquisition costs by a full 50%!

To learn more:

Benefits of Participation
Marketing Opportunities Available
How to Participate